You are in the most powerful time of your life, and your makeup should reflect that. I am a pro-aging advocate, so using words like youthful, face lift and anti-aging makes me spit up, but they are the search words and terms we use to describe our preferred look.
Having said that, if you are searching for ways to achieve a youthful, lifted appearance without spending hours in front of the mirror, then this 5-minute facelift makeup guide for women over 60 is exactly what you need. These proven techniques will help you master the art of face lifting makeup that enhances your natural beauty while addressing the unique needs of makeup for mature skin. My model in today’s video is Tracy Jo, who loved seeing all these techniques in real time.
Why Face Lifting Makeup Works for Women Over 60
Makeup over 60 isn’t about covering up, it’s about strategic enhancement. As gravity takes its toll and skin loses elasticity, certain makeup techniques can create the illusion of lifted features, defined cheekbones, and a more youthful contour. The key is understanding how light, shadow, and color placement work together to create this instant facelift makeup effect.
The 6 Essential Steps for Your Quick Face Lift
1. Foundation: Creating the Perfect Canvas
Your foundation strategy should focus on evening skin tone while avoiding a heavy, cakey appearance that can settle into fine lines. If you own a foundation-powder, please give it a funeral and buy a cream product instead. If in doubt, watch the video comparisons!
Application Tips:
- Choose a light to medium-coverage, hydrating foundation like a CC Cream.
- Apply with a brush or damp sponge for seamless blending.
- Focus coverage on the center of your face and blend outward.
2. Concealer: Strategic Brightening
Concealer placement and color are crucial for creating lift. Having said that, it can easily be too heavy and age you. As an aside, avoid Instagram makeovers done by 20-year-olds. It does not apply to us and will make you look weird.
Lifting Technique:
- Apply concealer only where there is discoloration.
- Blend upward and outward toward the temples.
- Use a slightly lighter or matching shade to your foundation.
- Avoid using too many products like a color corrector and highlighter under eye if possible.
3. Blush: Too low?
I see a lot of women apply blush too low and thus miss out on the wonderful, youthful pop of placing it higher on the cheekbone. On Tracy Jo, I used a cream blush called PrimeWand Nude that goes on smoothly and gives a lovely glow to the cheeks. I recommend trying a cream blush if you haven’t already, as creams are great on mature skin.
Here’s how to use it:
- Bronzer and contour go just under the cheek bone.
- Blush should go on the high points of the cheekbone, and blend seamlessly with bronzer.
- Use a blush brush in a swirling motion or just tap it in with your fingers.
4. Brows: Instant Architecture
Well-shaped brows are the quickest way to achieve facial lift and definition. If brows are too heavy or the color too dark, it becomes scary. You know, the woman in the checkout line with Groucho Marx brows… we’ve all seen her.
Quick Brow Lifting Steps:
- Brush brows upward with a spoolie.
- Fill sparse areas with an appropriate color like Silver Queen.
- Use a matching brow gel to give the hair an extra lift.
5. Cream Eye Shadow + Eyeliner: Opening and Lifting the Eyes
This fast makeup routine over 60 doesn’t mean skipping eyeshadow, it means choosing the right colors and techniques like the cream shadows I used on Tracy Jo. They blend well and don’t show crepey lids. What’s not to love?
Lifting Eyeshadow Method:
- Use a lighter, shimmery shade on the mobile lid.
- Apply a slightly deeper shade in the crease like Timeless Taupe.
- Avoid dark, heavy colors on the lid that can make eyes appear smaller.
Lifting Eyeliner Method:
- Use a soft pencil like Mulberry rather than liquid liner.
- Tightline the upper lash line for definition if you’d like.
- Apply a thin line close to the lashes and blend.
- Skip lower liner or use only on the outer third
6. Lips: Restoring Fullness and Definition
Lip color and liner choices significantly impact how youthful your entire face appears, and how full and noticeable your lips are. Conversely, go too far outside the lip line and you look a little insane.
Lip Lifting Strategies:
- Line lips with a pencil matching or slightly darker than your natural lip color.
- Choose berry or rose tones over dark or bright colors.
- Apply liner a little outside the natural lip line.
- Add a touch of gloss to the center for a fuller appearance.
Final Touches
On Tracy Jo, I added big waves to her glorious silver hair, and the difference is amazing! She felt so beautiful when we finished and planned on asking her husband to take her out to dinner. It’s incredible what a few simple changes to your makeup can do, and how much better it makes us look and feel.
Let’s Have a Conversation:
What makeup trick did you like the best? Which one have you seen others mistakenly do? Please comment below, I always love to hear from you.
