Sometimes when red hair dye goes wrong, it goes really wrong. You thought that you were going to look like Madelaine Petsch or Jessica Chastain after you were done with the box dye, but instead you look like Ariel from The Little Mermaid in the worst possible way. No matter if you’re touching up your roots, injecting your hair with some more red or going auburn for the first time ever, you should be a cautious shopper. You should know exactly what shade of red you want and carefully evaluate your options. We found the best red hair dye kits for you. 

Not only do these kits have a wide variety of reds, ranging from light auburn to a red so dark it looks purple-y. You’ll be able to find a shade that suits your style. Two of our picks are ammonia-free, so you won’t have to deal with that horrible smell emanating from your head while you wait. Those two dyes are gentler on your hair and more moisturizing. Our third pick does have ammonia in it, but it does promise a multi-tonal look and to last for up to eight weeks.

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