What makes gold eyeshadow so unique is that it’s equal parts glam and laid-back. How? Well, it all depends on how you apply it. A light wash of gold shadow looks ultra-pretty and soft for daytime and a wet look is bold for a night out. The best part: it looks incredible on all skin tones. The trendy shade isn’t going anywhere any time soon and we’re totally okay with that.

Depending on how you like to apply shadow, what look you’re comfortable with your budget, there’s a gold eyeshadow for you. Choose a soft cream version for an easy application that feels like nothing on the eyelids. This is especially great for those with dry or aging skin. Go for a liquid formula for a bolder look that allows you to play around with where exactly you apply shadow. You can even use it as eyeliner and create a gold cat-eye that’s sure to get all the likes on Instagram. Finally, a shimmer finish allows you to wet the shadow and created that foiled, wet look we all love so much. You really can’t go wrong.

Shop some of our favorite gold eyeshadows, below.

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